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Branding
High-end brands don’t get launched in a day.
How luxury brands and planning the launch and the story behind.
July 26, 2022
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Branding
The pride of being on a waiting list – Luxury Branding
There’s a reason why luxury products are not mass-produced and distributed widely. On the contrary, the luxury market operates in the exact opposite way. The
June 23, 2022
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Branding
Step out of the Comfort zone!
Step out of your comfort zone There’s an inspiring lesson or two to learn from Harmanpreet Kaur, the exuberant captain of the Indian women’s cricket
June 19, 2022
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Marketing
Self-Discipline : 3 points from Corporate Chanakya.
Book: Corporate Chanakya Author: Radhakrishna Pillai Chapter Organisation. Self-Discipline : 3 points. “One doing whatever pleases him does not achieve anything” – Chanakya. Discipline becomes
February 9, 2022
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